Swiggy CTO to Fintech Founder: The Sahi Journey

Published

2nd July 2025

Share

Dale Vaz, Co-Founder, Sahi

Episode Description

💳 New Day One podcast episode! 🎙️

📈 "2x the number of traders are profitable on Sahi compared to the industry average..."

Just six months after launch, these early results are validating Dale Vaz's thesis that India doesn't need another broker, it needs a broker that actually helps traders win. When a SEBI report revealed that 91% of Indian traders lose money, most saw it as proof that retail trading is irresponsible. Dale saw it differently: "It actually points to a gap…people need a tool that can help them become better in their craft."

To get here, Sahi reimagined every aspect around actual trader workflows. Single-screen trading that eliminates constant tab-switching. Real-time market analysis that updates every five minutes. Professional-grade charts built in-house from scratch. All delivered at ₹10 per order - half the industry standard.

This obsession with trader success stemmed from Dale's own 17-year trading journey. As CTO at Swiggy, he'd quiz colleagues about their investing habits, discovering a pattern: everyone had broking apps, but nobody knew how to trade successfully. Dale watched retail traders struggle with tools designed for execution, not success.

In this conversation with Vaas Bhaskar (Partner, Elevation Capital), Dale reveals how personal obsession, customer-backward thinking, and a willingness to take the hard path have shaped Sahi.

In this episode, you will gain insights on:

> Why Sahi decided to build their own chart engine

> Creating single-screen magic for mobile traders

> Blending professional-grade tools and delightful experiences

> Building an AI-first company

…and more

Written by Vaas Bhaskar

Related

Harnessing Better Experience And Innovative GTM: Marketplaces Unleashed Part 3

Exploring the last two pillars of our marketplaces framework through case studies

Insights
Deep Dives

03.08.2023

Vridhi: Reimagining Home Lending For Bharat's Self-Employed

Ram Naresh Sunku, Co-founder, Vridhi Home Finance

Podcasts

11.12.2024

Investing in Atlys

Building the world’s largest digital visa provider

Memos
Memos

21.09.2023

Built for the Audacious
Subscribe to our newsletter
Delhi-NCR, India
1502, 15th Floor, One Horizon, Sector 43, DLF Phase V, Golf Course Road, Gurgaon 122002
Bengaluru, India
9th Floor, Unit No. 902 and 903, Campus 31, RMZ Ecoworld, Sarjapur-Marathahalli, Outer Ring Road, Bellandur, Bengaluru, 560103
© 2025 Elevation Capital.